Client overview:
The Blackstone Group Inc. is an American multinational private equity, alternative asset management, and financial services firm based in New York City. As the largest alternative investment firm in the world, Blackstone specialises in private equity, credit, and hedge fund investment strategies.
Problem:
They own Enjoy-Work, Chiswick Park, home to some of the globe’s leading companies. The USP at Enjoy-Work is to ensure that employees for these global leading companies enjoy coming to work. Their ethos is if people enjoy work, they do better work – if they do better work, you have a better business.
Enjoy-work wanted to develop a program that would ensure that employees enjoyed coming to work. This would mean high staff morale for the companies, improved productivity and lower staff turnover.
Solution:
We created an Enjoy-Work engagement campaign calendar of events. We worked with the company to come up with onsite events to increase engagement and productivity. Such engagement initiatives were onsite massages, language classes and weekly events such as music festivals, zip wiring between buildings, sports days and petting zoos.
Result:
We measured the success of these engagement campaigns with an employee engagement survey. At the end of the year, Enjoy-Work received a 95% customer satisfaction score. The business noticed a reduction in staff absenteeism as well as staff retention improved.
It is hard to say the ripple effects of this campaign but from our observation, the global companies based at Enjoy-Work were more profitable than those who were not.
Examples:
Moving forward:
This was a really rewarding and exciting project to work on. Helping employees to enjoy work and be happy was so much fun. Enjoy-Work continues to run these campaigns and is looking to expand the project even further. Off the back of the Enjoy-Work ethos and the employee engagement campaigns, more and more businesses are looking to move their headquarters to benefit for the exceptional employee engagement campaigns.
Who is Got Legs Digital:
We are a full-service Growth Marketing agency who work with ambitious SMEs to help them cust through the noise and stand out in a competitive market. We specialise in building positive ROI campaigns that have a lasting impact on customers. If you want to be known for being different and standing out, then get in touch.
We have many more case studies, testimonials and results on our website. If you would like to learn more, please visit our website www.gotlegsdigital.com for more information. We are always happy to chat and offer free trial options to new clients.